How can a business use SMS Text Messages to improve customer loyalty and retention?
In the current economy, maintaining a loyal customer base is more important than working the competitors fight for market share and companies to keep their operating costs. To remain competitive, every business needs to build customer loyalty and retain those hard-won customers.After all, it costs on average three times more to new customers that do not keep acquiring an existing. Customer loyalty and retention are central for increasing business revenue. Studies have shown that the increase in customer retention, profits of a company to grow dramatically.
A study by the global business consulting firm, Baines and Company concluded "A 5% increase in customer retention can increase a company's profitability by 75%"; Company can promote customer loyalty using SMS text message to communicate with them.
Businesses are realizing SMS text message is the ideal to communicate with customers as its immediate, discreet, has high readership (over 98%), is cheaper than the phone and direct mail, and it encourages an immediate response.
In addition, this is one of the best devices for contact with people on the phone, because they are always with their owners and can be used anywhere. So how can a business use SMS messaging to improve customer loyalty and retention? Here's just a few ideas of how SMS text message can be used for customer loyalty:
Regular SMS messaging communication keeps your brand in the minds of your customersSo you've decided that a Business SMS service is for you. But which method you need to choose to send SMS?
Provide excellent Customer Service.
Get your customer service team, communicate with customers via SMS text message. Use SMS to confirm appointment times, reducing no show rates and therefore your costs.
Encourage repeat purchase with memories of the time - such as extensions, insurance, garages, hairdressers etc..Send last-minute promotions via SMS to boost demand for your products and services.
Using SMS to confirm time of delivery of goods.Reinforce and build brand recognition and awareness through SMS marketing campaigns.
Allow your customers to send SMS messages to you.
SMS lends itself to 2-way communication with customers. For many people today is SMS the preferred method of communication for customers and if they do not have this channel, the customer can switch to a competitor who has it.
SMS from the Web: Web SMS
Web SMS is ideal access when you need to move, how to send SMS from any web-enabled PC.No software to download, no integration needed. Buy online and you can now send SMS text messages. Web SMS is straightforward to use and no training is required. A line is ideal for SMS messaging solution to wholesale, drop and send.
Send SMS by Email: Email SMS
Email to SMS service allows you to send and receive SMS from almost any email software. Enables rapid deployment of large numbers of people of all interior organization and Call Center.It's ideal if you don't want your staff to have internet access.
Send SMS from PC: PC SMS
It's ideal for daily communication with colleagues. 'Always on' so there's no need to login to a separate application.
Send SMS from your business applications and websites: SMS Short Service API
The API can automate message you send and receive SMS messages, SMS services directly integrate enterprise applications, Web sites or other software.Some SMS providers offer kits of development fully compatible with and to download directly and free like: ASP, ASP,NET, C + +, C #, VB, Delphi, Java, PHP, NET o Visual Basic.
If you are looking for a provider of SMS to send text messages business, take a free trial for the first time to the test, the reliability of SMS service.
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